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Most leadership teams don’t need another reminder that “partners matter.”…

As 2025 closes, there’s a phrase I keep coming back…

Banimo is growing, and I’m expanding our fractional delivery capacity…

I often see a pattern:      “Partners will deliver 30–50% of…

Thanksgiving is a good excuse to pause and take stock.…

Many partner-based routes to market fail to achieve breakthrough performance…

If partner revenue isn’t growing 2–3× faster than direct, you’re…

Planning sets the path. People power the execution. (See our…

This is the 2nd in our series on preparing for…

Annual planning season is in full swing. If you want…