Partner Strategy Development
Scope: Partner/Stakeholder Survey + Competitive Landscape + Partner Market Map + Recurring Practices
Outcome: Alignment to business strategies with confidence that priority partner targets and practices achieve objectives
Partner Program Development
Scope: Program and playbook development + xfunctional process and assets + partner survey discipline
Outcome: Efficient and effective whole-company model to pursue, close, and activate partners at scale
Partner GTM and Service Enablement
Scope: Sales and service enablement + stakeholder and partner survey+functional engagement to build external partner-facing framework
Outcome: Lean delivery of knowledge and materials to ensure partners engage in selling and services, aligned to brand and ensuring customer success
Systems and Data Performance Optimization
Scope: Reporting and data practices + rewards and recognition + partner system diligence and implementation/optimization
Outcome: Partner business cadence with templates and practices + functional alignment for targets and metrics + high confidence system readiness to support lean execution with confidence
Revenue Activation
Scope: Partner recruiting/onboarding + incentives + field-team engagement practices + pipeline development and acceleration
Outcome: Operational practices with partner development fund programmatically tied to performance and revenue objectives through continuous in-market engagement
Fractional Partner Executive
Scope: Engage to support any special needs related to growing your partner ecosystem, from partner pursuit, to agreement negotation, advisory board development, and team/role development
Outcome: Improve partner execution to contribute greater market access, improved partner revenue and enhanced team execution